CLC’s team, led by Mr. George Frangos, BSc, Chemical Engineering NTUA, LBS MiM ’24, mentored and supervised our students Marina Kosvogianni, Angelos Chryssochoidis, Achilleas Makropoulos and Dimitris Nakos to carry out a research project on creating a marketing plan for their virtual company ECOCEAN, installing solar panels and electric motors on boats, harnessing the power of the sun to convert solar energy into electric energy.
This project presents a SWOT analysis of ECOCEAN’s solar panel and electric motor installations, focusing on their strengths, weaknesses, opportunities, and threats. ECOCEAN is a pioneering company dedicated to harnessing solar energy and revolutionizing the boating industry. The strengths of electric boats lie in their zero emissions, silent operation, lower running costs, and easier handling.
However, challenges exist in terms of battery replacement, charging infrastructure, and speed limitations. Opportunities for ECOCEAN include the expanding market for electric boats, growing demand for environmentally friendly solutions, and government support for renewable energy adoption. The analysis also highlights threats such as market competition, cost and technical limitations, and the uncertainties of climate change.
Understanding the specifications and advantages of lithium-ion batteries, solar panels, and electric motors is crucial in assessing the viability and potential impact of ECOCEAN’s technology. This analysis provides valuable insights into the transformative potential of this innovative approach in the marine industry.